New design honors KFC founder

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    The 882 East Main Street KFC has a fresh new look.


    The restaurant held a grand reopening celebration for the community on Tuesday.
      The event began with a Colonel tie ribbon-cutting with the Bedford Area Chamber of Commerce that included coupon giveaways and more. 
    The restaurant located at 882 East Main Street now features KFC’s signature American Showman design aesthetic, which includes many elements that pay tribute to KFC founder Colonel Harland Sanders and the brand’s heritage, including its signature red and white stripes.
    Some key elements of the American Showman design featured in the restaurant include:
    • Photos of Colonel Sanders, the “original celebrity chef,” showcasing his travels around the world and encounters with other celebrities.
    • A signature bucket chandelier, which is the centerpiece of the restaurant’s dining area.
    • A chalkboard on the front counter listing the name of the cook and the U.S. farm that supplied the chicken being freshly prepared in the restaurant that day.
    “We are proud of our restaurant’s new look, and we’re excited to invite the community   to   celebrate with us.  We appreciate the support of the Bedford community and look forward to many more years of serving KFC’s World Famous Chicken to our guests,” said Marcus Shelton, vice president and co-owner of Bacon Enterprises, Inc.  “We want to thank everyone for their patience during our construction.”  
    The recent renovation is part of KFC’s bold goal to remodel about 70 percent of its U.S. restaurants over three years.  Updating restaurants is one component of KFC’s Re-Colonelization efforts.  Re-Colonelization is a term the Colonel himself coined in the 1970s to represent a recommitment to his taste, service and quality values.
    In addition, KFC has invested 100,000 hours retraining more than 20,000 employees in cooking and serving Kentucky Fried Chicken the way the Colonel intended, and has updated kitchens with state-of-the-art packline equipment in 98 percent of U.S. restaurants.